Building Atlas

Managing multiple products across different platforms gets messy fast. GitHub for code, Vercel for deploys, Stripe for revenue, sticky notes for everything else. When you're running three active products — Spatix, CheapTokens, and GISTools — context-switching between dashboards becomes the real bottleneck.

Atlas is our internal dashboard that pulls it all together. One view across every project — development status, marketing tasks, user metrics, revenue, and roadmap. Built with Next.js, Prisma, and a handful of API integrations that pipe in data from GitHub, Vercel, Stripe, and our analytics stack.

The hardest part wasn't the code — it was deciding what actually matters. Early versions showed everything, which meant they showed nothing. We iterated until each project's card answered three questions at a glance: is it healthy, is it growing, and what's the next thing to ship.

It's not a product we're selling. It's a tool we built because we needed it. Every product studio eventually builds something like this, and now we have ours. If you're juggling multiple SaaS products as a small team, building your own command center is one of the highest-leverage things you can do.